TL;DR: Fresh mid-year data through June 2026 shows the Myrtle Beach housing market holding close to flat on price while inventory, listings, and days on market all inched upward — a market that's loosening slightly in buyers' favor without any sharp swings in either direction.

Halfway through 2026, the numbers are in, and they tell a steadier story than the headlines suggest. According to CCAR MLS (data through June 2026, reported July 3, 2026), the trailing 12-month median sales price across the entire Coastal Carolinas MLS — covering Horry and Georgetown counties, including Myrtle Beach — sat at $324,473, down just 0.2 percent from a year earlier. Closed sales, pending sales, and new listings all rose year-over-year. This mid-year report walks through what the freshest available data says about pricing, inventory, and pace of sales across the Grand Strand so far in 2026.

Myrtle Beach Housing Market 2026: The Mid-Year Numbers

The clearest signal in the June 2026 data is stability. According to CCAR MLS (June 2026), the trailing 12-month median sales price across the entire MLS was $324,473, essentially flat compared to $325,000 the year before. Median price per square foot held at $159, unchanged year-over-year.

Sales activity, meanwhile, moved higher. Closed sales reached 17,301 over the trailing 12 months, up 5.1 percent from 16,465 the prior year. Pending sales climbed even more, up 5.7 percent to 17,437. New listings also grew, up 2.8 percent to 25,854.

That combination — flat pricing paired with rising sales activity — is a pattern worth noting for anyone researching Myrtle Beach real estate market trends in 2026. It suggests sellers aren't losing ground on price, but buyers aren't facing runaway competition either.

Mid-year 2026 highlights at a glance:

  • Median sales price: $324,473 (-0.2% YoY)

  • Closed sales: 17,301 (+5.1% YoY)

  • Pending sales: 17,437 (+5.7% YoY)

  • New listings: 25,854 (+2.8% YoY)

Inventory and Days on Market Across the Grand Strand

Inventory has been building steadily across the region. According to CCAR MLS (June 2026), active homes for sale reached 7,571, up 7.3 percent year-over-year. That follows an even larger jump the year before, when inventory climbed 29.0 percent from 2024 to 2025. Two consecutive years of rising inventory mark a meaningful shift from the tight conditions seen earlier in the decade.

Months supply of homes for sale — a measure of how long current inventory would last at the current sales pace — reached 5.4 months, up 5.9 percent from 5.1 months a year earlier. A reading in the 5-to-6-month range generally reflects conditions closer to balanced than strongly tilted toward either buyers or sellers.

Days on market also ticked up. According to CCAR MLS (June 2026), the median days on market reached 105, up 4.0 percent from 101 the prior year. Homes are taking modestly longer to sell across Horry County than they were a year ago, though the pace remains far from stalled.

Showings activity offers a similar read. Showings per listing came in at 2.6, up 4.0 percent year-over-year, while the median number of showings before a home went pending held steady at 7.0 for a third straight year. Buyers are still touring homes at a consistent rate — they're just taking a bit more time to commit.

Myrtle Beach SC Housing Market Forecast: What the Trend Lines Suggest

Looking at three years of trailing 12-month data side by side makes the trajectory easier to read. Pricing has been essentially flat since 2024, while inventory, days on market, and months supply have all trended upward. That combination points toward a market gradually rebalancing rather than swinging sharply toward either buyers or sellers.

The 2025 Annual Report on the Coastal Carolinas Housing Market described a similar expectation heading into 2026: a year of stabilization rather than dramatic price movement, with modest gains in inventory supporting incremental improvements in affordability. The mid-year 2026 data lines up with that framing so far.

For sellers, that means pricing realistically and expecting a slightly longer runway to a sale than in recent years. For buyers, it means more available inventory and a bit more room to negotiate than the tighter markets of 2022 through 2024.

Grand Strand Market Snapshot: Three-Year Trend, Entire MLS

Trailing 12-month data, entire Coastal Carolinas MLS, measured each June

Metric 2024 2025 2026
Median Sales Price $325,000 $325,000 $324,473
Median Days on Market 89 101 105
Homes for Sale (Active Inventory) 5,470 7,057 7,571
Months Supply of Inventory 4.0 5.1 5.4
Closed Sales 16,453 16,465 17,301

Source: CCAR MLS, trailing 12-month data reported through July 3, 2026

If you're weighing what these mid-year numbers mean for a specific decision — whether that's timing a resale, comparing it to building new, or just understanding where the Grand Strand market is headed next — it helps to talk through your particular situation with someone who tracks this data closely. Reach out to Carolina Crafted Homes to get in touch and talk through what the mid-year 2026 numbers mean for your plans.

 

FAQ

Is the Myrtle Beach housing market slowing down in 2026?
Not dramatically. According to CCAR MLS (June 2026), median days on market rose 4.0 percent year-over-year to 105 days, and months supply rose to 5.4. Both point to a gradual loosening rather than a sharp slowdown.

What is the median home price in the Myrtle Beach area right now?
According to CCAR MLS (June 2026), the trailing 12-month median sales price across the Coastal Carolinas MLS was $324,473, down just 0.2 percent from the prior year. Pricing has stayed essentially flat since 2024.

Is there more inventory available in Horry County this year?
Yes. According to CCAR MLS (June 2026), active homes for sale reached 7,571, up 7.3 percent year-over-year, following a 29.0 percent increase the year before. Inventory has grown for two consecutive years.

How long are homes taking to sell across the Grand Strand?
According to CCAR MLS (June 2026), the median days on market was 105, up from 101 a year earlier and 89 two years earlier. Homes are taking modestly longer to sell than in 2024, though the pace remains active.

Are more homes going under contract in 2026 compared to last year?
Yes. According to CCAR MLS (June 2026), pending sales rose 5.7 percent year-over-year to 17,437, and closed sales rose 5.1 percent to 17,301. Buyer activity has picked up even as pricing stayed flat.

Should I expect to negotiate more as a buyer in today's Myrtle Beach market?
Possibly. With months supply at 5.4 — a level generally associated with more balanced conditions — and days on market trending up, buyers may find more room to negotiate than in recent tighter years. Individual results vary by property and price point.

 

Sources

  • CCAR MLS, Mid-Year Report (data through June 2026, reported July 3, 2026): Project file (uploaded)

  • CCAR MLS, Monthly Indicators (April 2026): Project file (uploaded)

  • CCAR MLS, 2025 Annual Report on the Coastal Carolinas Housing Market: Project file (uploaded)

  • Coastal Carolinas Association of REALTORS®: https://www.ccarsc.org/pages/marketstats/